
We are focused on developing and delivering world-class technologies
118id has had the privilege of working with some of the biggest names in business as well as many exciting entrepreneurial and start-up companies. No matter what size the client, we are dedicated to providing the highest quality work and the greatest possible return on investment. Over the years, 118id has worked with businesses and organizations across the nation and globe. 118id’s expertise knows no geographical limits as we become entrenched within the local, competitive landscapes of each of our clients and partners.
As a full-service digital agency, 118id help’s companies of all sizes design interactive brand experiences based on content, context and client needs. Our design palette consists of interiors, technology and video content that help advance your technology and marketing objectives.
Our capabilities span a diverse plateau. Today corporate appearance requires the never-before-seen solutions of tomorrow. High-end multimedia presentations, event-shows, interactive installations, these are the tools needed to impress and instill. Our versatility as technologists in these categories makes us your ideal candidate for that ovation demanding job.
Our research team identifies audience needs, attitudes and behavior, in order to define why and how users want to interact with a brand. Our analytics group determines KPIs and analyzes interaction to continually improve the experience and effectiveness of each program. 118id is helping companies with their global measurement plans by measuring consumer sentiment, optimizing supply chains, detecting fraud – Big Data is powerful. We turn your Big Data into Smart Data.
We translate research insights into marketing and business strategy with a clear plan to achieve core brand and business goals, from raising awareness to shaping brand perception to creating engaged user bases and catalyzing specific behavior.
We create incredible digital experiences—no easy task. Great design is critical, but incredible experiences are much more than just pixels—they require the artful merging of expert strategy, design excellence and cutting-edge technology, delivered by a single, integrated team. That’s our formula—that’s how we make incredible experiences happen.
Video Mapping
Animation and Motion Graphics
Corporate Videos
3D Animations
Dynamic Content Development
Augmented Reality Applications
Interactive Installations
Interactive Presentations
Our UBER creative team develops brand experiences across multiple channels and digital touchpoints, with the goal of combining inspiration and usability to communicate clear brand messages that drive engagement and action. 118id creates Responsive Web design sites which is a new design approach that enables Web designers and developers to build and maintain a single website to serve to all kinds of devices: smartphones, tablets, laptops and more.
Creative + Strategy = Success.
Our creative team will identify core brand characteristics and craft an image that fits your business identity.
Studio 118id is dedicated to producing motion, photography, audio and editorial content for all platforms. Our specialist production team works to bring creative ideas to life on every platform required to reach the people who matter to our clients’ businesses.
The technology development team at 118id develops solutions for our clients that enable their business. We build systems to be scalable, stable, and extensible while delivering user-centric functionality. We work with client teams to identify and employ the right suite of technologies to ensure each solution is realized as intended. 118id focuses on brand development and site-use sophistication. We provide the highest level of cross channel visibility. With a firm understanding of the client’s vision, our onsite creative teams fearlessly present bold and creative ideas and then bring those ideas to life.
The concept of responsive design is one that is now widely used in the web design space as the most effective way to optimize content across computers and mobile devices. Responsive web design is an approach to web design that 118id embraces because it provides an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).
A well designed website encourages your customers to return again and again by using informative and relevant content, user-friendly navigation, and engaging customer experiences. We focus on using technology to enhance your web presence by incorporating the latest in SEO, social media techniques, and real-time profiling to capture your customer’s attention. Together, these techniques help your site stand out and increase ROI. Stay smart, stay competitive. We want to optimize your outreach, attract attention to your site and help expand your customer base.
118id is an award winning company!
Mobile adoption is skyrocketing, as is the diversity of mobile devices on the market – smartphones and tablets are currently leading multi-screen customer experiences. Today’s multi-device environment is bolstering mindshare and profile for responsive design because it offers a compelling promise to both website visitors and for us that build the Web: a single website that works on all devices. Mobile Web access has many advantages. Unlike the fixed Web, the mobile Web goes where you go. No longer do you have to remember to do something on the Web when you get back to your computer. You can do it immediately, within the context that made you want to use the Web in the first place.
This amazing team helps clients integrate social media into their business and marketing, providing the strategy, creativity and implementation required to create communities and engage key audiences in meaningful ways.
118id’s unique group of digital program management specialists provide clients with expert partners to help manage and deploy the resources they need to bring campaigns and initiatives to life, capitalize on emerging opportunities, and achieve strategic goals.
A Solid
Thank you for taking a moment to consider 118id for your needs. As a full-service digital agency, we help companies of all sizes build products and technologies that can help your marketers advance their state of digital and deliver measurable ROIs.
Brand experience
118id offers innovative brand experiences, interior experiences and city branding experiences. We design interactive brand experiences based on content, context and client needs. Our design palette consists of interiors, technology and video content. The result: distinctive brand experiences with effective exposure time, to which reaching and affecting target audiences are central. BrandScreen is a prime example of experiential branding: a revolutionary logo screen – developed by Inqubative – with unprecedented possibilities regarding shape, content, technology, architectural integration and interactivity.
Concept Development
Our broad knowledge and experience in technology, video content and spatial awareness has allowed 118id to develop integrated concepts for brands and also brand interiors. As 118id develops content and technology simultaneously during the design process, technology becomes an integral part of our concepts.
Since 2003, we’ve strived to design and develop websites, video content, 3D Project Mapping, 3D Holographic Projection, and Augmented Reality efficiently. As technology has changed, so has our need to adapt our process. We’ve needed to work faster and work smarter, and that’s why we develop content and technology simultaneously during the design process, technology becomes an integral part of our concepts.
Content Development
Content strongly influences the way people experience spaces.
Inqubative looks at content from an architectural viewpoint, this ensures that images are in sync with their surroundings and the preferred mood of choice. Our film and graphic productions are characterized by a high level of aesthetics. We also distinguish ourselves by our ability to achieve Full HD quality in exceptionally large sized content. 118id is a full-service digital agency that has it all under one roof and we are focused on developing and delivering world-class technology solutions and strategies.
We are designers. We are developers.
We are big ideas. We strategize.
We design. We code.
We deliver.
Because 118id works with multiple clients, we have the ability to keep our knowledge current and competitive tactics razor sharp. These quick-witted skills are increasingly valued, because in today’s industry, a company is either the predator or the prey.

Mark Powers
CEO
I'm a serial entrepreneur that enjoys the challenges that come from owning a business. I'm passionate about technology that matters to people and bringing innovative ideas to fruition. Some consider me a weekend warrior because I enjoy the thrill of adventure.

Robert Skinner
EVP, Technology
With over 20 years experience in various technology businesses and a true serial entrepreneur, Skinner brings a great deal of experience to 118id and its clients. Skinner play's an instrumental role as technology increases and as technology becomes more complex.

Lorens Goro
Creative Director
Strategic, multidisciplinary designer and art director with a strong eye for innovation and perfection. I enjoy creative designs that create a unique brand creation to meet your needs. My life is surrounded by art and graphic design, which I love with passion. With my enthusiasm and wisdom about the world of creative designs, I am confident it will reflect in all of our projects delivered to make a difference in your business and the world.

Tiaba Crawford
Office Manager
I make it possible for other people to function efficiently. I'm a senior person in 118id's office environment and accountable for maintaining a professional work environment, staff supervision and administrative support. I work closely with the partners and owner, to meet their goals.
Thank you for considering 118id. For price quotes please visit the Request a Quote page.
+1 248-971-7000 | Toll Free: 888-225-9195
UNITED STATES
950 Stephenson Highway
Troy, Michigan 48083
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DUBAI
3208 Al-Manara Tower, Business Bay
Dubai, UAE
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